Have you thought about making digital a part of your marketing mix, but just haven’t been convinced it’s worth the investment? With the use of digital gaining in popularity, the cost of implementing it has come down significantly. But there are other factors that you should consider when looking at digital vs. traditional display products and trying to determine its real value.
Digital solutions help you:
– Eliminate costs associated with printing, mailing & changing out Duratrans graphics
– Move overstock items quickly
– Change campaigns/promotions “on the fly”
– Leverage existing digital content
– Increase sales on high-margin items
– Reach customers at point of sale
– Cross-sell accessories and add-ons
– Deliver consistent messaging and branding
And, those are just some of the ways digital can help you streamline your marketing efforts and increase sales opportunities.