The Evolution of Display Advertising

by 2 April 25, 2011

It wasn’t too long ago that we were wondering if LED lighting would make an impact on our business. It was cool, but we questioned whether people would really spend more on it versus traditional fluorescent technology. Today, it’s over 30% or our business and growing fast! The combination of energy efficiency and sleek, modern, aesthetics really helped drive market adoption faster than we ever anticipated. Technology has really become an important part of the display advertising market and one of the main reasons why we recently launched our New Media Division. This exciting product line offers digital multimedia solutions for every budget. No matter what the size is, we have a digital media solution that fits your Company’s needs – from slim LED displays, to digital cosmetics displays, and even LCD touch screen kiosks.  Specific product categories include: -          Super Slim LED Displays take LED to a whole new level with a built-in PC and HDD solution.  Available with displays up to 37”, vertical or horizontal, and single or double-sided.   -          LCD Displays also come standard with a built-in PC, but allow you to go bigger with display sizes ranging from 42” to 65” in vertical and horizontal options LCD Displays -          LCD Kiosks are the perfect advertising stand alone solution. Available in various configurations including touch screen models.   -          POP Displays these multimedia versions come in a variety of screen sizes up to 10.2”, and are available with interactive options, motion sensors, and timers. Digital POP Displays -          Digital Cosmetics Displays are designed to showcase actual product and multimedia content – perfect for your countertop, and available in different shapes and sizes. Digital Cosmetics Displays -          Video Walls- What else can I say? The ideal product for when you want to make a big statement! Video Wall All of these dynamic display options give you the ability to produce rich advertising content that can really speak to your customer in any environment.   And, if you don’t have the time or resources to produce that content, our new division also offers content management and software solutions that can get you up and running in no time. Check out our complete line at: DSA Digital Signage Elle Zhang Internet Marketing DSA Phototech


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